Kickstart 2025 on a healthy note with the return of Malaysia Breakfast Day
As Milo marks its 75th year in Malaysia, everyone’s beloved (Milo)dinosaur announces the return of the much-loved Milo Malaysia Breakfast Day (MBD) in 2025, welcoming Malaysians of all ages to unite in celebrating the power of a nutritious start to the day.
This annual tradition underscores Milo’s enduring commitment to energizing Malaysians for a healthier and more active lifestyle.
Celebrate Malaysia Breakfast Day in Putrajaya, Kuantan, JB, and Penang!
Malaysia Breakfast Day 2025 is set to be a nationwide celebration, aiming to bring together over 75,000 Milo lovers from across the country.
The event dates and venues are:
- Putrajaya – 19 January 2025
- Kuantan – 9 February 2025
- Johor Bahru – 16 February 2025
- Penang – 23 February 2025.
Milo lovers can look forward to an energizing lineup of activities, including a fun run, celebrity guest appearances, Milo Fitness Workout sessions, interactive sports games, the iconic Milo Goodness Truck, and engaging Milo sampling booths.
The first 3,000 early bird registrants will get a chance to choose a Milo Malaysia Breakfast Day 2025 limited edition jerseys design that pays homage to the brand’s rich history.
It promises to be an unforgettable experience that promotes a healthy, active start to the day for Malaysians of all ages.
Registration opens on 29 November with special early bird rates available for a limited time only.
For more information, head on over to their event page here.
“Dulu, Kini dan Selamanya demi Malaysia ”
Guided by the theme “Dulu, Kini dan Selamanya demi Malaysia ” (Then, Now, and Forever for Malaysia), this milestone honours the rich history of Milo as a staple of Malaysian households while looking ahead to its continued role in inspiring the nation’s energy and ambitions.
This annual event not only emphasizes the importance of breakfast but also offers Malaysians an opportunity to discover the Milo Advantage. This unique formula combines natural ingredients such as barley malt, milk, and cocoa to create the iconic Milo taste, making it the first malted beverage accredited with the “Healthier Choice Logo.”
“We are thrilled to bring back Milo Malaysia Breakfast Day, an event that embodies our commitment to
promoting a healthy, active lifestyle among Malaysians. As we approach our 75th year in Malaysia, we take pride in our legacy of empowering the nation’s journey and promoting better health.Breakfast is the foundation of a productive day, and a nutritious start enables Malaysians to achieve their best.”
– Ng Su Yen, Business Executive Officer, Milo Malaysia.