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So… this is awkward. Maxis and Digi released almost the same Merdeka video.

So within hours of each other, both Maxis and Digi released their unity videos in celebration of Merdeka 2014. We know this cos they both kinda sent their individual links to us (you can see we actually posted the DiGi one on our FB page first). Of course, they both have the usual messages about unity and how we’re all family. But er…

Maxis’ tagline: It’s ok. We’re family

 

And DIGI’s? We are Family

 

Full disclosure: Maxis is a CILISOS advertiser, and DiGi isn’t. That’s why you see in the featured image, Maxis’ picture is like 7.24% bigger. YEAH.

 

AND OMAIGERD, we really like both of them!

They both play off similar themes of familiarity, and cross-cultural love, except Maxis has a white dude in theirs. But hey, maybe this is a way of saying that despite all our differences, tensions, and competition…we really ARE all family (especially since ed’s sis used to work at DiGi, and now she’s at MAXIS). And that’s not such a bad thing right?

Er… right?

UPDATE: YES RIGHT! FB love updates from both parties below 🙂

2  Maxis awww

from Maxis’ FB

2  DiGi Telecommunications awwww

from Digi’s FB

 

(@Celcom: come join also! Then we can reenact this one… which is one of our all time favourites)

celcomdigimaxis

FYI: Don’t think these offers are valid anymore.

UPDATE: Maxis has brought its campaign one step further with these AWESOME cards. Each one has a different name to call your loved one, depending on their race.

maxindian maxinese maxay

Damn cute lor. Know anyone who looks like this? Drop us an email [email protected] Send your own here, or click on any of the images above.

NAH, BACA:
Can you guess which endangered animal gets killed by Malaysian drivers the most?

 

UPDATE: CILISOS Freelance developer and overall nerdball Michael Kwan has a problem with our math. As you know, our editor’s specialty is not MATH.

Michanal 14

Things are looking up, Malaysia… Happy Merdeka!

 

 

13 Comments

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  4. montyashley

    29/08/2014 at 2:02 pm

    haiyah..this is all about merdeka la…let use this special day to show our cinta to Malaysia la …so all ahnei, ahma, uncle, aunty, macha…sudah show cinta kat sini ka…

    http://www.mycinta.com.my/

  5. Izmir

    26/08/2014 at 6:13 pm

    Nice one Chak.

  6. Leng Chai

    26/08/2014 at 2:10 pm

    Aiyah, they missed out one common name that I always get called — LENG CHAI!!!

  7. Hellen Fong

    26/08/2014 at 1:22 pm

    I think DiGi clearly connected with me. Local talent, local message and of all it got me all teary! Maxis was just too plain…..sorry!

  8. Kokd

    26/08/2014 at 1:21 pm

    Actually, Maxis just hired half of Digi. Not surprising if two vids are written by the same team.

    • Chak Onn Lau

      26/08/2014 at 4:55 pm

      Hahaha, doubt it bro, based on my understanding of how agencies and clients work 🙂

  9. Pingback: DiGi and Maxis release almost identical Merdeka ads | SoyaCincau

  10. Jason Leong

    26/08/2014 at 6:26 am

    How touching. Perhaps Digi, Celcom Maxis can also unite to give Malaysians better reception? Then we don’t have to keep looking up and wondering why our 3G is so slow.

    Boom.

    • Chak Onn Lau

      26/08/2014 at 4:55 pm

      Hahaha… killjoy. Anyways, to be honest i find the data rates this year much better than last

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